lucozade advert

http://www.youtube.com/watch?v=ufBUtrtjlcI

This advert is aimed at out of shape, old men. However because they have drank lucozade they out play the younger fitter squad and they beat them.

It works well with what we are aiming to do because we want to make an advert aimed at older men in order to try and make them buy lucozade sport.

http://www.youtube.com/watch?v=eE-dwpWpscU

A good song to use for the advert is Dj-Fresh song 'Louder'. this is because the chorus is good its a fast paced track and fits well with what we are going to try get across and that is that old men will turn from what they currently are into a younger, fitter version of them self.

The motto we will have to put into our advert somewhere is 'Faster, stronger and for longer' as this is the slogan that lucozade sport use. So to try and make it the same as normal lucozade sports adverts we want to keep in the slogans etc.